Komoro.ai
Ad tech, tracking, and measurement.
I help companies fix what's broken under the hood of their marketing stack — server-side tracking, Conversion APIs, mobile attribution, and the plumbing between ad platforms, analytics, and product data.
What I work on
Conversion API setup — Meta CAPI, Google Ads Enhanced Conversions, Reddit and LinkedIn Conversion APIs. Deduplicated events, working with data warehouses.
Web and server-side tracking — GTM server containers, first-party data pipelines, and consent-aware setups that hold up after iOS updates and ad blockers chip away at client-side data.
Mobile ad tracking — SKAdNetwork, AppsFlyer, Adjust, Branch. SDK integrations, postback configuration, and finding attribution gaps platforms stop matching.
Ad-tech audits — Pixel coverage, event quality, attribution gaps, data loss between systems — usually the answer is hiding in one of those.
Reviving campaigns that don't perform — Sometimes the creative is fine and the targeting is fine, but something in the signal layer is starving the algorithm. I rebuild failing campaigns from the tracking side up, often recovering performance without touching the media plan.
Generative ad creatives - UGC-style video and highly performant scalable campaign creatives for B2B brands.